Damsels in Design: Women Pioneers in the Automotive Industry, 1939–1959 James Bond 007 the first affordable and reliable
Damsels in Design: Women Pioneers in the Automotive Industry, 1939–1959 James Bond 007 the first affordable and reliableIn the mid 1950s, an innovative group of women at General Motors (dubbed the Damsels of Design by marketers) and their counterparts at Ford, Hudson, Studebaker, Packard, and Tucker changed automotive history forever. Read the untold story of the women who excelled in the Mad Men era of automobile and industrial design. Recruited by top CEOs at automotive companies, they developed many of the products we take for granted today. Learn about Helene
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